Our LinkedIn Management & Development Program is geared towards connecting you with and getting you in front of your target clients or customers. To find out more call Robert Leroux directly on 0411 812 425.
LinkedIn has more than 6 million Australian users and 450 million globally. It is the primary social media platform for B2B commerce.
Our B2B LinkedIn Lead Generation Management Solution leverages the power of LinkedIn to help your business generate leads and set appointments with your ideal business customers. We help you build your “Know, Like and Trust” factor, get you in front of your ideal customers, connect with them and then meet them face to face.
Our clients love what we do because it helps them run an end to end social media marketing and sales campaign where they can measure the return on their investment.
Our LinkedIn Lead Generation Management Solution
1. Establish Your Ideal Customer
By the end of the process, you will have a very clear picture of your ideal client which will help create a more focused marketing and sales strategy.
2. We Build Your Know Like and Trust Factor
In B2B online transactions it is important that your profile instils confidence in the people you are targeting. People will only do business with people they Know, Like and Trust.
As a lot of transactions are initiated online these days, we optimise your LinkedIn profile to demonstrate your authority, expertise and understanding about your relevant field to build trust within your target audience.
We further enhance your profile by regularly sharing relevant status updates and publishing original content to further demonstrate your expertise to your target market.
3. Establish Your Target Customers on LinkedIn
With the profile and attributes of your ideal customer, we compile a list of prospective target customers using LinkedIn’s search features based on:
This list will be the basis for building your community on LinkedIn.
4. Create Opportunities, Generate Leads & Set Appointments
We use the prospect list, to search, connect and initiate strategic conversations with your ideal customers.
As your lead generation community gets bigger, we continue to build your profile and relevance by sharing status updates and publishing original content with your community.
Through strategic conversations with your ideal customers, we build your lead generation community with the aim of eventually setting appointments with them either face to face, on skype or phone.
Linked In is a semi-medium to long term warm lead generation and sales channel. Because of this, the profile building, information sharing and lead generation community building is an ongoing and continuous process.