Facebook Management & Development for Business
Social media is the new heartbeat of businesses. It is the pulse of trends and what to watch out for. Creating and maintaining social media platforms have become a must to every business. And Facebook is the most important platform of all. Any business developing a ‘Home Base’ should consider Facebook’s billions of users. With 2.23 billion monthly active users (MAUS), this makes it a must for brands to be on Facebook and get noticed. Our Facebook social media programs enable consumers to notice you more. Frequency of posts at the right time (it’s a region thing) with the perfectly aimed image or quote can gradually increase shares and eventually page likes. Responsiveness is another key to supercharging your brand on this platform. Replying and interaction with your audience will greatly benefit your brand. It is the perfect platform to showcase your products and getting in touch with your market.
As one of the more popular social media sites on the internet, some people routinely fail to make use of the marketing opportunities Facebook gives them. There are even articles saying Facebook is used more by older people. They point out that the younger crowd are off to other ‘hipper and cooler no-one-over-thirty” platforms. If that is so that means Facebook has the market of people with spending money to spare, a generation who adheres to brand loyalty. A market share that has time to burn on social media platforms.
Facebook gives you the opportunity to become more personal. It takes you back to grass roots level. Potential customers can relate to you knowing you’re very much in touch with them. Everyone who uses Facebook is a potential customer. And pretty much all the people online have heard of or have their own Facebook account.
Growing your ‘Home Base’ when marketing is important as it helps to drive traffic between your different social media outlets, while also increasing traffic to your website helping you to capture leads.
Facebook is one of the most powerful marketing tools online used by millions. Facebook is also the preferred platform of most professionals. With the use of Facebook groups, Facebook Marketplace and Pages, most businesses are able to utilise these user friendly sections to manage their online presence. Facebook Ads is able to target specific audiences according to your required criteria. No other platform could do that as well as Facebook can.
Go straight to the customer in their own home, on their phone, even when they’re on holidays. As long as they can receive data, they will have Facebook. With the news feeds feature they are also kept abreast of their company activities and pages they have liked or followed. By following your competitors Facebook Page, you can also be notified of their moves and practices.
A huge percentage of the general population is on Facebook. It’s reach can be in thousands of people without you needing to spend big on advertising. The sheer volume of Facebook’s active users makes it the platform with the most interactions. The ability to tag, share, comment and reply on posts and events makes it even more visible not just to the one performing the action but also to their own audience.
You’re actively engaging them, responding to them and feeding them information and yet they don’t feel as though you’re pushing something, which avoids the negativity people have begun to experience around traditional marketing.
To begin building a social media home base for your business that will lead to positive engagements with clients, start a conversation with us today!
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